View Flight Status : Air India Express
Organization : Air India Express
Facility : View Flight Status
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Home Page : https://www.airindia.com/
View here : https://book.airindia.in/itd/itd/lang/en/travel/flightinfo
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About Us :
‘We call him a Maharajah for want of a better description. But his blood isn’t blue. He may look like royalty, but he isn’t royal.’ These are the words of Bobby Kooka, the man who conceived the Maharajah.
This now familiar lovable figure first made his appearance in Air India way back in 1946, when Bobby Kooka as Air India’s Commercial Director and Umesh Rao, an artist with J.Walter Thompson Ltd., Mumbai, together created the Maharajah.
MaharajaThe Maharajah began merely as a rich Indian potentate, symbolizing graciousness and high living. And somewhere along the line his creators gave him a distinctive personality : his outsized moustache, the striped turban and his aquiline nose.
MaharajaHe has completed 56 years and become the most recognizable mascot the world over. His antics, his expressions, his puns have allowed Air India to promote it’s services with a unique panache and an unmatched sense of subtle humour. In fact he has won numerous national and international awards for Air India for humour and originality in publicity.